We are delighted to welcome
Peter Lee, Principal Consultant – Smart Cities, Communities and Internet of Things (IoT), BSI (British Standards Institution) to our conference on
'The Future of Transport' taking place on 5/6th March 2019.
Presentation Title
Accelerating the Future of Mobility through open data standards
Synopsis
Mobility as a Service (MaaS) based on multimodal journey planners and payment systems offer compelling alternatives to private car ownership. Will the mobile phone replace the car, as purported by Uber and other MaaS service providers? This talk will explore current market activities and innovations, plus the role of disruptors and state regulation. We will consider the opportunity for open interoperable data standards to help de-risk investments and accelerate market adoption. From Manchester to urban and rural Suffolk, is data sustainable infrastructure?
Short Bio
Peter joined BT Labs in 1987 as an industrial design engineer, working on advanced prototypes and digital service developments. He went on to be the corporate head of product design and champion for user-centred design, and is able to trace DNA in Nokia mobiles, iPhones, Apple TV and Microsoft SharePoint.
Peter worked for Suffolk County Council from 2003 – 2013 on smarter travel choices marketing, policy and economic development. He led the Suffolk sustainable travel forum with transport providers and local businesses. Securing European funds to deliver ‘Fresh Ways to Work’ including mobile phone bus tickets, discounts and journey planners.
Following a short spell at Ipswich Borough Council (2013 – 2016) as Economic Development Operations Manager, where Peter was instrumental in the development of the Ipswich Waterfront Innovation Centre (IWIC) at the University of Suffolk, plus leadership of Smart Ipswich, he went on to become a Smart Digital Innovation consultant, specialising in Smart Cities.
Between 2017 and 2018 Peter worked for Coderus, a software development business based at Adastral Park, on marketing, PR and business development, where he remains a non-executive director. In parallel Peter was an Associate Consultant at BSI supporting engagement with Cities and Councils throughout the UK on understanding and addressing their challenges with commercial innovations, plus promotion of best practices and standards developing citizen-centred services.
In 2019 Peter joined BSI as Principal Consultant and has a current focus on the Future of Mobility and assisted living technologies for our ageing society.
He looks forward to working on the ADEPT Live Labs project, supporting commercial sector engagement, plus capturing and sharing best practices, moreover helping Suffolk achieve their Smart County ambitions.
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